Sibilė Šimkevičiūtė

Rich media ads offer advanced elements such as video, animation, or user interaction. Let's explore the latest rich media formats that will push the boundaries of your next campaign.

Eskimi analyzed ad exposure across 188 countries to find out which nations are the most saturated by ads. Here are the top 20 most ad-exposed markets in the world.

Everything you know about advertising is wrong. While everyone’s busy focusing on who sees the ad, the creative itself is quietly doing most of the work. In fact, creative quality can be the single biggest driver of advertising effectiveness… and yet it’s often the most underestimated.

In this month’s edition, our creative team focused on product feed dynamic ads - a format that tailors content in real time based on your selected parameters.