How to
10 minutes
The inevitable transition from Universal Analytics to Google Analytics 4 is coming, and you must be prepared. Check out this guide to make the switch easier.
Programmatic 101
6 minutes
Why should you add programmatic to your digital advertising mix? Learn the key benefits of programmatic ad campaigns on the Eskimi blog, and start today.
Partnerships
2 minutes
Together with Eskimi and Anzu, Hot Wheels run a successful in-game ad campaign to increase brand awareness, achieving 90% viewability.
Ideas & Tips
7 minutes
Ideas & tips for a programmatic Valentine's day campaigns. Valentine's spending stats, ad examples, & how to grab customer attention. Read more on Eskimi.
Programmatic 101
7 minutes
Learn what programmatic guaranteed is and how it's different from other programmatic types. How it works, pros & cons, comparisons. Read on Eskimi.
Programmatic 101
6 minutes
What is programmatic direct? Get to know its types, how it works, cons & pros for advertisers and publishers, & see the programmatic deals comparison table.