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Philip Mahler

Philip is the CMO of Eskimi. When he’s not busy growing the Eskimi brand, he spends his time with family and playing ping pong.
Programmatic 101
7 minutes
What Is Programmatic Guaranteed? How It Works & Why Use It
Learn what programmatic guaranteed is and how it's different from other programmatic types. How it works, pros & cons, comparisons. Read on Eskimi.
Programmatic 101
6 minutes
Programmatic Direct: Everything You Need To Know
What is programmatic direct? Get to know its types, how it works, cons & pros for advertisers and publishers, & see the programmatic deals comparison table.
Programmatic 101
6 minutes
Programmatic Trends 2023: 10 Agency Expert Roundup
For good and bad, 2022 is coming to an end. What lies ahead in 2023 nobody really knows, but we can try. Read what 10 industry experts believe lie ahead.
Ideas & Tips
6 minutes
What Are Sticky Ads? Pros & Cons, Best Practices & Examples
What are sticky ads and how they can increase your ad viewability? Pros and cons, sticky ad examples, and best practices. Read more on the Eskimi blog.
Programmatic 101
9 minutes
Types Of Programmatic Advertising: The Ultimate Guide
What are the types of programmatic advertising? How each of them works, the pros & cons, and common ad format examples. Learn more on the Eskimi blog.
Partnerships
3 minutes
Eskimi x AdInMo Collab: Accelerating In-Game Advertising
Eskimi joins forces with AdInMo to bring click-free in-game ads to advertisers worldwide and reach mobile players. Read this post to learn more about this new partnership.
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