Burger King footfall campaign
Circle K geofence & footfall campaign
Circle K
Footfall campaign
Campaign goal
The main goal of the campaign was to increase physical store visits, from Online to Offline.
Resonating offer
Ads advertised offer which influenced even higher user engagement and store visits.
Relevant targeting
By combining competitor and customer targeting, it was possible to reach high-intent audiences.
Campaign Goal
Circle K wanted to spread awereness about their new Marguez hotdog in Lithuania.
Solution
Circle K leveraged Eskimi DSP to hyper-locate fast-food restaurants, and petrol stations in Lithuania. Consumers with fast-food and snacks interests were also targeted
Expert creatives
The main goal of the campaign was to increase physical store visits, from Online to Offline.
Expert creatives
Ads advertised offer which influenced even higher user engagement and store visits.
Expert creatives
By combining competitor and customer targeting, it was possible to reach high-intent audiences. New offers were displayed to already reached users, to build brand loyalty and increase offline user activity.
